Driving innovation into downtown San Diego
Built on the strong pillars of Innovation, Design, Education and Arts, this vibrant mixed-use cluster targeting design and technology jobs supports innovation-based economic development by creating a human-scaled environment that matters. Since its inception seven years ago, the I.D.E.A. District has emerged as a laboratory for creative placemaking and entrepreneurial development. Completed projects include a new K-8 charter school, multiple new restaurants, a tactical urbanism community block called Quartyard and University of California, San Diego’s first downtown campus extension that will open in 2020.
The 360,000-square-foot city block development mixes offices, residential, fitness and restaurants to encourage social and business connections among inhabitants and the broader neighborhood. The project includes the following programmatic elements:
To reinforce a mix of live, work and play experiences, the HUB, a large open courtyard, connects commercial and residential occupants in a ground-floor event space. The HUB not only links building inhabitants, but the larger community through open paseos connecting to surrounding streets. Designed to support the entrepreneurial spirit, the HUB includes a 10-foot-by-16-foot projection screen, stage area and Bluetooth audio for lectures, industry talks and forums. By providing curated programming and encouraging collision amongst residents, IDEA1 seeks to advance not only resident innovation, but also the health of businesses throughout the I.D.E.A. District. Concerts, cultural events and rotating art installations support the sense of community and place for both tenants and visitors.
IDEA1 strives to create a healthy place through community. It provides residents and visitors programming and experiences that bring thinkers, innovators, creators and makers together. For example, Seamus O’Neill, an East Village resident and business owner for over 30 years, will be relocating his Bike Café to IDEA1. This provides Seamus the opportunity to grow his small business and promotes cycling instead of driving. Residents have easy access to bike storage and repair at his shop we all an additional place to intermingle with the community. The mixed-use project is planned to have the Bike Café, restaurants, a brewery, coffee shop and retail, all individual businesses that support the IDEA1’s viability and each other’s success.